About Floataway

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Floataway is a design based British company. Its strength, as a small company in a global market, is in its technology roots

The original Tranquility Float tank

The original Tranquility Float tank


The name Floataway was coined and registered by Colin Stanwell-Smith in 1999 while the product was being developed. Colin used his experience to design and engineer the Floataway Tranquility float pod from the ground up. 

Floataway's strength, as a small company in a global market, is in its technology roots.

Colin Stanwell-Smith - Speaking at the Float Conference 2016

Colin Stanwell-Smith - Speaking at the Float Conference 2016

About the founder

Colin studied Mechanical Engineering at Bristol, England, and took an apprenticeship at the British Aircraft Corporation working on Concorde.

He became chairman and a senior consultant of PA Consulting. In 1983 Colin started out as an independent technology consultant with his own company Cosine Ltd. and developed many products for other companies.

Design of a new wall system in development 2015

Design of a new wall system in development 2015


Floataway is able to offer a comprehensive design consultancy and implementation service for organisations, companies and individuals. We can successfully undertake any work requiring a combination of qualified engineers and designers.

The Team

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Colin Stanwell-Smith

C. Eng. M.I.Mech.E. B.Sc F.R.S.A.

Director and Chairman

Colin is a chartered Engineer and award winning designer. After years of working as a technical consultant designing successful products for other companies in the UK and Europe, Colin decided to become a manufacturer and chose the floatation tank as an ethical life enhancing and challenging project. Colin designed the Floataway floatation tank from the ground up. He is responsible for all technical and commercial aspects of the business as well as performing some of the installation work. Colin's objective is to continually improve the most beautiful range of float tanks, pods, pools and cabins in the world.


Gini Stanwell-Smith

Managing Director

Gini, originally from New York, has a commercial background and ran a language school in Brussels for 20 years. Gini handles sales, administration and accounting in addition to helping Colin do installations. She enjoys meeting new people and the travelling involved with the business. Gini speaks fluent French, decent Dutch and is currently learning Spanish.


Toby Stanwell-Smith

I.D.T. BA Hons. Brunel, Electropneumatics CVA. A.&D. Dip

Design Manager

Toby graduated in 2002 from Brunel University with 1st class Honours and won the prestigious Runnymede Prize for design excellence. He joined the Floataway team in September of the same year as a designer. Toby is responsible for new product development, manages our production, and handles graphic and web design.


Wayne Moerdyk

Production Manager

Wayne joined our team in 2008, and is responsible for fitting out our float tanks, installations and making sure our products get to their destinations in perfect condition. Wayne has worked in many parts of the world and now we have the benefit of that experience and training. 

Float Essence - Shanghi China

Float Essence - Shanghi China

Why Floataway?

By 2018 Floataway had installed tanks in more than 300 centres, spread over 51 countries world wide. Find out why so many people have chosen Floataway to partner with....